Southwest Airlines – Cleaning Up The PR Disaster Few American companies have so badly mangled a crisis to the extent of Southwest Airlines following the Christmas blizzard. It will be months before all of the damage is addressed, losses refunded, and customer confidence begins to return. It didn’t have to be this way. Southwest’s refusal […]
How healthy is the Board of Directors for your favorite ministry? In this video, Bill Hobson explores 5 indicators that your Board may be less than healthy…which can then lead to the ministry being less than healthy. For more information and conversation, contact Hobson Media and let’s talk about a 1-day Board Retreat!
The concept of “organizational arrogance” isn’t just confined to the major airlines these days. Sadly, far too many ministries, churches, and for-profit businesses have forgotten the importance of humility, transparent communication, and the idea of simply making things right when an error has occurred. Is your business or ministry so immersed in arrogance that your […]
The Giving Series – Funding Insights For Churches & Ministries At Hobson Media, we care deeply about churches and ministries and want to do something special to help guide, encourage, and challenge leadership to think through the “new era” in giving and communication…so we launched a new project – The Giving Series. Featuring a video […]
Newspapers and magazines are desperate. Really, really desperate. They’re begging and pleading. The offers are becoming so outlandish as to be both laughable and sad at the same time. They are literally trying to give it away, just to be able to count you in their customer tallies and appeal to advertisers. I’ll resist the […]
On the surface, the concept of engaging in a full day Radiothon seems about smart as investing in a truckload of VHS units. After all, it’s 2018 and the entire world of terrestrial radio is losing a slugfest with Pandora, podcasts, and other “on demand” forms of music consumption. How on earth could a Radiothon […]
Ever heard of the “rubber chicken” circuit? It’s a commonly used term among those who are frequently involved with planning and participating in a multitude of charitable banquets. Even if you’ve not been involved behind the scenes, it’s quite likely that you’ve attended a fair share of “eat and give money” events.
In January of 2017, Hobson Media – under the banner of Hobson Digital – launched a podcast network featuring an array of programs ranging from Marriage to Homelessness (no correlation between those two topics is intended). As the programs began to catch on with audiences in each genre, I was asked a very logical question: […]